BlueLight Flyer

Concept business flyer for BlueLight, a leading provider of cybersecurity services for cloud-based businesses. The brand helps large corporations and banks protect their websites against costly DDoS attacks through their proprietary software, LightRay, using advanced techniques to mitigate and prevent malicious attacks.

The brand has requested a compelling giveaway to introduce itself and LightRay to potential clients attending a cybersecurity conference. The flyer should introduce BlueLight and its values, and explain the benefits of both the brand and its software, LightRay. The flyer should also be easy to print and distribute at the conference stand.

The BlueLight logo was provided by the brand, so I used its primary color to highlight graphics and draw attention to the flyer’s call-to-action, which I identified as the contact section per the brand's wishes. As the brand aims to attract potential clients, I ensured that the contact section provided convenient methods for meeting and communicating with BlueLight to obtain more information about LightRay.

I ensured that the content of the flyer effectively reached its target audience, emphasizing the benefits of LightRay for clients' businesses.

I designed the entire flyer in Affinity Designer, including a backside for additional branding.